Our Story

Indigo Tangerine is dedicated to curating distinct beautiful
gifts, and home accents that reflect the timeless allure of the farmhouse
style, a cherished staple in rural Wisconsin.
In 2014, fueled by a vision to bring unique pieces into homes,
Indigo Tangerine's journey began with humble sketches on scratch paper at a
kitchen table. From those modest beginnings, Indigo Tangerine blossomed into a
beloved destination for those seeking handcrafted treasures to enhance their
living spaces.
Under the stewardship of American Life Brands, led by Jessie
Johnson and her team, the values of quality and design that define Indigo
Tangerine are meticulously upheld. We invite you to explore our collections and
discover the perfect piece to add a touch of rustic elegance to your home and